Who designs? You? Me? Painters? Architects?
What is design? Is it a verb? A noun? Is it to create something of aesthetic worth? Or something of worth to you and possibly the outside world beyond yourself? Is it just to create? To customize? Is it a language between two substances (living and non-living)? Is it a form of communication?
YES! Design is everything of the above, and more. When spoken of, the word design is mostly associated with fashion. For we refer to a person who illustrates fashion as a designer, and refer those who illustrates architecture as architects, those who sculpt or paint as artists (or sculptors and painters), and those who construct cures for diseases and illness as doctors, researchers, and scientists, even though their process and goals are similar. Nonetheless, they are all designers, because they create, they communicate, and evoke feelings and responses from the outside world. What many people do not see, is that we are all designers - you, me, everyone - we just don’t look close enough or think hard enough to connect the word designer to ourselves because we don’t link the activities that we execute in everyday life to the word design. When we modify the playlist on our iPod, we are designing because we are modifying something old to fit our needs and desires. When we write, we are designing because we are utilizing and arranging words in sequences that will bring about and convey an emotion and aura that would be understandable to all who reads it. When we make our beds, we are designing because we arrange the sheets, the pillows, the comforter, and everything else in relation to them in such a way so as to find it aesthetically pleasing.
We are designing every day, and don’t even realize it. Perhaps the bigger question is not who designs, but who does not design? Perhaps the bigger question is not what is design, but what is not design?
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